As a continuation of its Designer Series, DC Comics unveiled a sketch-inspired superhero figurine at this year's New York Toy Fair.
The Jim Lee Blueline Superman is a 6.75" figure that looks as though it is a paper drawing that has suddenly come to life as a 3D sketch. While the figure is the centerpiece of this collector's item, the package also includes an art piece by Jim Lee. This is a unique model that reminds superhero fans how a character comes to exist before they are presented to the public in a published comic book format.
Last year, DC Comics revealed a similar model, a sketch-inspired Batman also drawn by artist Jim Lee, but this Superhero version will be much easier for collectors to get their hands on.
Key Themes Behind This Trend
- Sketch-inspired Superhero Figurines
- Disruptive innovation opportunity: Explore the market for sketch-inspired collectibles in the superhero genre.
- Designer Series Collectibles
- Disruptive innovation opportunity: Create a line of designer series collectibles that blend art and pop culture.
- 3D Sketching in Figurines
- Disruptive innovation opportunity: Develop a technology or technique to create realistic 3D sketch-like figurines.
Where This Applies
- Comic Collectibles
- Disruptive innovation opportunity: Introduce limited edition comic collectibles that offer a unique visual experience.
- Art and Pop Culture Merchandise
- Disruptive innovation opportunity: Combine art and pop culture to create merchandise that appeals to collectors and fans.
- Toy Manufacturing
- Disruptive innovation opportunity: Collaborate with artists to incorporate sketch-inspired designs into mainstream toy manufacturing.
