Laird Superfood launched a collection of 'Go-Packs' that cater to the consumer who wants to easily optimize their on-the-go drinking experience with a nourishing Superfood Creamer.
The Superfood Creamer is offered in both unsweetened and original, which is sweetened with dried organic coconut nectar. Coconut milk powder forms the base of the non-dairy coffee creamers, alongside calcium-rich Aquamin, which is derived from 100% red marine algae, and organic extra virgin coconut oil as a healthy source of fats. These single-serve creamer sachets may be added to a variety of beverages—including coffee, tea, smoothies and cocoa—and do not clump, as there are no additives in their clean, minimal-ingredient formulas.
The Go-Packs from Laird Superfood also include other healthy, conveniently packaged products like Organic Coconut Sugar and the all-natural hydration blend HYDRATE.
What Makes This Trend Stand Out
- On-the-go Healthy Convenience
- A trend in the health industry is the demand for portable and convenient healthy food and beverage options.
- Clean Label
- Consumers are increasingly looking for products with no additives and minimal ingredients, driving a trend towards 'clean label' products.
- Plant-based Nutrition
- The growth of plant-based diets and the demand for non-dairy alternatives is fueling a trend towards plant-based nutrition options.
Sectors Adopting This
- Food and Beverage
- The food and beverage industry has opportunities to capitalize on the trend of creating healthy, portable and convenient food and drink options.
- Wellness and Fitness
- The wellness and fitness industry can leverage these trends to create and market products that cater to health-conscious consumers looking for on-the-go solutions.
- Beauty and Personal Care
- The beauty and personal care industry can find opportunities to innovate by incorporating healthy ingredients like plant-based nutrition into their products.
