Angelot is an incredibly stylish patisserie, located in Hangzhou, China. The aesthetic of the facade and the interior was designed by Say Architects, who were challenged by the overall placement of the business. The structural disadvantages included an entrance that is set back from the street, a ventilation shaft that partially blocked the storefront, and an unpleasant view from the inside. Say Architects attempted to connect these obstacles "with a simple concept — a gradually disclosed sense of ritual."
Thanks to sensibilities and approaches that extend to design-forward and contemporary spaces, the stylish patisserie boasts marble-lined display windows, a modern grid-like facade that is attention-captivating, and an interior that is "intimate and soft," with a minimalist color palette and natural furniture.
Image Credit: Hao Zhang
Why This Trend Is Growing
- Design-forward Spaces
- Creating spaces that are design-forward and contemporary, integrating aesthetic appeal and functionality.
- Chic Facades
- Developing visually captivating facades that enhance a business's overall appeal and create a strong first impression.
- Minimalist Interior Design
- Embracing minimalist principles in interior design, utilizing a simple color palette and natural furniture to create a sense of intimacy and tranquility.
Industries Being Reshaped
- Architecture
- Opportunity for architects to overcome challenging constraints and create visually striking building facades that improve the overall customer experience.
- Food and Beverage
- Disruptive innovation potential for patisseries and other food establishments to incorporate unique and stylish designs, enhancing the customer dining experience.
- Retail
- Innovative design opportunities for retailers to create visually captivating storefronts that attract attention and differentiate from competitors.
