The Arby's Strawberry and Cream Pie is a new baked good being launched by the QSR brand for the fall season to provide patrons with a creamy, fruit-packed treat to enjoy on its own or with their favorite meal.
The pie features a turnover-style pastry that's packed with strawberry and cream cheese filling before being deep-fried to perfection. The treat offers consumers one last taste of summer as we head into fall and is arriving alongside the returning Caramel Cinnamon Shake, which offers a decidedly more autumnal flavor for patrons to pick up.
The Arby's Strawberry and Cream Pie is being launched at participating locations in Canada and offers a crispy, creamy texture that's perfect for highlighting the various flavors coming through.
Image Credit: Arby’s
Why This Trend Is Growing
- Fruit-filled Fast Food Treats
- Opportunity for QSR companies to innovate their menu by introducing fruit filled treats to their customers.
- Deep-fried Pastries
- QSR brands can explore new innovative ways to fry pastries and bread to make crispy desserts with soft filling.
- Seasonal Menu Offerings
- QSRs can introduce seasonal and limited edition menu items to cater to customer's preference for variety and novelty.
Industries Being Reshaped
- Fast Food
- Fast food companies can embrace new ideas for adding more unique food items to their menu that appeal to customer's taste buds and preferences.
- Pastry and Baked Goods Production
- Companies specializing in pastry and baked goods production can innovate their product portfolio by introducing new fruits and ingredients with unique textures and flavors.
- Food and Beverage Retail
- Retailers can explore innovative, new treats and desserts that cater to customers with a varying range of tastes and preferences.
