Mercedes Benz Released a Car in Homage to the Star Wars Anniversary
Mary Van Puymbroeck — May 5, 2017 — Autos
Mercedes Benz Japan has released a Star Wars-themed car in honor of the franchise's 40th anniversary.
With a few subtle tweaks, Mercedes Benz has modified 120 of its CLA 180 models to develop their Star Wars-themed car. While the franchise is well known for its successful merchandising endeavors, this one is quite impressive. The car features floor mats with the iconic logo on them, a welcome light that projects the logo on the ground and a customer sun shield featuring lead characters and iconic phrases. With a 1.6 liter four cylinder turbo drive engine, the Star Wars themed car is performance-ready.
This limited-edition vehicle is available in'Calcite White' (in honor of the famed Storm Troopers) and 'Night Black' (for Darth Vader) the details of this vehicle are subtle, yet effective.
With a few subtle tweaks, Mercedes Benz has modified 120 of its CLA 180 models to develop their Star Wars-themed car. While the franchise is well known for its successful merchandising endeavors, this one is quite impressive. The car features floor mats with the iconic logo on them, a welcome light that projects the logo on the ground and a customer sun shield featuring lead characters and iconic phrases. With a 1.6 liter four cylinder turbo drive engine, the Star Wars themed car is performance-ready.
This limited-edition vehicle is available in'Calcite White' (in honor of the famed Storm Troopers) and 'Night Black' (for Darth Vader) the details of this vehicle are subtle, yet effective.
Trend Themes
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Star Wars-themed Merchandise — Opportunity for businesses to create unique merchandise inspired by popular franchises like Star Wars.
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Limited-edition Vehicles — Opportunity for car manufacturers to collaborate with popular franchises to create limited-edition vehicles.
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Customizable Car Accessories — Opportunity for companies to offer customizable car accessories with iconic logos and designs.
Industry Implications
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Automotive — Opportunity for car manufacturers to tap into the nostalgia and excitement of popular franchises to attract customers.
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Entertainment Merchandising — Opportunity for entertainment companies to partner with car manufacturers to create themed merchandise and vehicles.
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Personalized Accessories — Opportunity for accessory companies to offer personalized and customized products with popular franchise themes.
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