SKIN SAPIENS is one of those environmentally conscious businesses that have injected the principles of sustainability into the entire brand experience for the benefit of the planet and the consumer. The skincare range of the company is clean, with COSMOS-approved natural ingredients that have been ethically sourced, and formulas tested on real people. Moreover, strong emphasis is placed on a transparency-focused business model.
SKIN SAPIENS' packaging also embraces a design that is sustainable. With minimalist and earthy aesthetics in tow, the branding project is overseen by Lewis Moberly who chooses a palette that is informed by mineral shades, found in nature. As expected, the new SKIN SAPIENS packaging can also be recycled.
Image Credit: Lewis Moberly
SKIN SAPIENS Boasts a Business Model That Focuses on Transparency
1. Sustainability in Packaging - Implementing sustainable packaging solutions can reduce the environmental impact and appeal to eco-conscious consumers.
2. Clean and Natural Skincare - Consumer demand for skincare products with natural ingredients creates opportunities for brands to focus on clean formulations.
3. Transparency-focused Business Models - Being transparent about sourcing, testing, and production processes can build trust and loyalty with consumers.
1. Packaging Industry - The packaging industry can explore innovative materials and designs that align with sustainable practices.
2. Skincare Industry - Skincare companies can capitalize on the clean and natural trend by developing products with ethically sourced, natural ingredients.
3. Marketing and Branding Industry - Helping brands establish transparent business models and create eco-conscious designs can be a valuable service for marketing and branding agencies.