Mainstream beers have lost some of their staying power amidst the craft beer revolution, which is seeing some brands respond with new products like the Schöfferhofer Pomegranate beer. Positioned as a half beer and half juice libation, the drink is made with authentic, unfiltered German Hefeweizen and pomegranate juice. This makes it something of a beer cocktail that will be favored by anyone who's looking for a libation with a crisp flavor, lower alcohol content and refreshing profile.
The Schöfferhofer Pomegranate beer is set to be available in six packs in several states across the US starting in January 2018. The beer is also presently available at Walt Disney World's Epcot World Showcase in the Germany region where it's available on draught.