The Rude Health 'Cornitas' have been announced by the brand as a new snack that will provide consumers with a healthier way to satisfy their presence for crunchy, salty indulgences.
The chips have packaging created by Irving & Co that puts a focus on pop art imagery to make them instantly stand out on store shelves and draw in consumers who might not be familiar with the brand. The snacks consist of two variations that are made with black beans and chickpeas and lentils, respectively.
The Rude Health 'Cornitas' snack chips and packaging convey a sense of playfulness when it comes to consumer packaged goods that speaks to the growing preference amongst shoppers for healthy foods that put a focus on style and flavor.
Pop Art-Branded Bean Chips
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