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Staked Cowboy-Inspired Burgers

Portillo’s New Rodeo Burger Feature Extra-Crispy Bacon Strips

— May 6, 2023 — Lifestyle
Get your cowboy boots ready because Porttillo's just launched a new Rodeo Burger.

Perfect for the warm summer days ahead, the new Rodeo Burger is a tasty take on a barbeque classic. The new burger starts with a 1/3-pound charbroiled burger patty, layered with the brand's new extra-crispy bacon strips, thinly sliced red onion, onion rings, melted American cheese, and tangy BBQ sauce, all served on a soft brioche bun. The Rodeo Burger can also be ordered with a second patty for an even heartier meal. As Garrett Kern, Portillo’s VP of Strategy and Culinary, says of the new menu addition, "We’ve also got one of the best burgers out there. Top it with our own barbecue sauce, our amazing onion rings, and this delicious new bacon. Our team members already love it and can’t wait for both our loyal fans and new guests to rush in and try it."

Image Credit: Portillo’s
Trend Themes
1. Western-inspired Burgers - Fast food chains can introduce their own versions of cowboy-themed burgers to attract customers and create a unique spin on classic menu items.
2. Premium Burger Ingredients - Restaurants can differentiate themselves from competitors by using premium burger ingredients like extra-crispy bacon and tangy BBQ sauce to create mouth-watering, irresistible burgers.
3. Customizable Burger Options - Offering customizable options like the choice of a second patty can increase customer satisfaction and sales for fast-food chains and restaurants.
Industry Implications
1. Fast Food Chains - Fast food chains can benefit from introducing new and innovative menu items to attract customers and drive sales.
2. Casual Dining Restaurants - Casual dining restaurants can use premium burger ingredients and customizable options to create a unique dining experience that differentiates them from competitors.
3. Food Delivery Services - Food delivery services can capitalize on the rise of Western-inspired burgers by adding them to their menus to offer customers a wider range of menu options.
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