Explore Cuisine is contributing to the growth of the alternative rice category with its Organic Risoni, also known as orzo, a single-ingredient rice-shaped pasta. In Italian, "riso" means "rice" and "oni" means "more than," and Explore Cuisine's new products certainly deliver more than regular rice by offering 12 to 13 grams of protein in just two ounces.
The brand's Chickpea Risoni and Red Lentil Risoni will appeal to consumers who are seeking out gluten-free alternatives to white rice and even brown rice as a better-for-you option. These vegan-friendly rice alternatives have the potential to be used in place of rice in a variety of cooking applications—Explore Cuisine suggests using its Organic Risoni for making everything from risottos to rice-based salads, which will absolutely make one's lunch and dinner meals more colorful.
What's Driving This Trend
- Single-ingredient Rice Alternatives
- Exploring the growth of alternative rice by offering high protein options.
- Gluten-free Rice Substitutes
- Providing gluten-free alternatives to white and brown rice for health-conscious consumers.
- Versatile Rice Alternatives
- Offering rice-like pasta options that can be used in various cooking applications.
Who This Affects Most
- Food and Beverage
- Opportunity for companies to tap into the growing demand for alternative rice options.
- Health and Wellness
- Catering to consumers looking for gluten-free and healthier rice substitutes.
- Plant-based Foods
- Providing vegan-friendly rice alternatives to meet the needs of plant-based eaters.
