Minty Vegan-Friendly Ice Creams

Wicked Kitchen Debuts Brand New Range of Vegan Ice Creams at Tesco

Wicked Kitchen, the plant-powered food branded launched by siblings Chad and Derek Sarno, recently expanded its portfolio with the introduction of a new range of vegan ice creams, available at Tesco. The new variants include Mint Chocolate Chip, Chocolate, and Vanilla.

The new launch was set to debut alongside World Vegan Day, and the brand announced the new range of vegan ice creams through its Instagram. Wicked Kitchen stated: "Happy World Vegan Day which to us is every day and is equivalent to Happy Earth Day because eating more plants is the one single thing every one of us can do to be proactive in saving ourselves and our precious planet! It’s as simple as not eating animals as a start. Living to our highest moral values goes a looong way!“

Image Credit: Wicked Kitchen

Vegan Ice Creams
Opportunity for the development of more innovative and tasty plant-based ice cream flavors.
Plant-powered Food
Potential for creating a wide range of vegan food products that are delicious, healthy, and sustainable.
Sustainable Living
Demand for eco-friendly food options and products that contribute to the well-being of the planet.

Who This Affects Most

Food and Beverage
Opportunity for food manufacturers to create and market vegan ice cream products that cater to the growing plant-based consumer market.
Retail
Potential for grocery stores and supermarkets to expand their vegan product offerings and meet the increasing demand for plant-based options.
Health and Wellness
Opportunity for companies in the health and wellness industry to develop and promote vegan ice creams as a guilt-free, healthier alternative to traditional ice creams.
SCORE
2.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 34%
Activity 30%
Freshness 9%