The cult beauty brand Colourpop is releasing a new concealer as part of its 'Pretty Fresh' line. Just in time for the winter season, this product was designed specifically to keep one's skin hydrated, and does so with the infusion of hyaluronic acid and coconut water.
Moreover, this product arrives in 30 shades, offering full coverage for any skintone while promising a natural finish. Conscious consumers will be drawn to the fact that this product is cruelty-free, while makeup lovers will be pleased with the product's ability to blend into the skin seamlessly.
According to Colourpop, this product is perfect for all skin types, including oily, dry and combination, and has been dermatologist-tested.
Image Credit: Colourpop