Dutch distillery manufacturer Houghoudt, originally founded in 1888, has produced a new blend of vodka that is taking North America by storm and you have to try it. Effen vodka is known for a taste that is a result of its intensive distillation process. Most vodka products in the same price category are only distilled four or five times. Effen vodka goes through a unique process being distilled one hundred times, creating a concentrated level of purity and smooth palate, making it comparable to such brands as Grey Goose and Ciroc. Contributing to its smooth taste is its base ingredient, wheat, known for producing tasteful fruity spirits.
Effen vodka’s flavor and average price of $30 for 0.75L is taking the competition by storm. Endorsed by well-known celebrity 50 Cent, it is gaining momentum against competitors such as Diddy’s Ciroc, renamed by 50 Cent "Puffy Juice."
Next time you're searching for a new vodka, why not treat your taste buds to something they deserve?