Preserved Postmodern Building Renovations

Snøhetta Produces an Updated Vision for the AT&T Project

Philip Johnson's AT&T structure gained landmark status earlier this year as a valuable postmodern building example and, as a result, architectural firm Snøhetta had to revise its proposed plans for renovation. Instead of installing large panels of glass onto the building's facade — an action that surely will establish a strong relationship between exterior and interior, the studio opts in to "preserve and revitalize" the existing postmodern building instead.

Amid preparing the AT&T tower for large traffic, Snøhetta is planning on pushing walls to expand spaces and replacing the elevators with larger ones. One of the more design-friendly renovations that the architectural firm is attempting to execute is the installment of a large indoor garden in the postmodern building that will definitely inspire residents and visitors.

Photo Credits: LMNB and Snøhetta

Preserved Postmodern Building Renovations
Snøhetta is leading the trend of preserving and revitalizing postmodern architecture, finding innovative ways to update these iconic buildings.
Expanding Spaces
Architectural firms like Snøhetta are pushing the boundaries of traditional building design by expanding spaces within existing structures, creating more dynamic and functional environments.
Indoor Gardens
The installation of large indoor gardens in postmodern buildings is becoming a popular trend, bridging the gap between nature and urban spaces.

Industries Being Reshaped

Architecture and Design
The architectural industry can benefit from the trend of preserving and revitalizing postmodern buildings, offering new opportunities for sustainable and innovative design solutions.
Construction
The construction industry can seize the trend of expanding spaces in existing structures, offering specialized services for renovations and remodels.
Horticulture and Landscaping
The horticulture and landscaping industry can tap into the trend of indoor gardens in postmodern buildings, providing expertise in creating and maintaining these unique green spaces.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 64%
Activity 3%
Freshness 8%