As consumers look to introduce simple substitutions to make their diets and lifestyles a little bit healthier, plant-based milks are becoming extremely popular.
The Not Company (NotCo) is one company that's setting itself apart from many other nut milk producers by using some of the most advanced technology available today for product creation.
'Giuseppe' is definitely part of the team that makes NotCo products, but it is an artificial intelligence model rather than a person. Giuseppe was built by the team in order to copy the molecular structure of milk and recreate it without any animal ingredients. As a result, NotCo's plant-based milk is a stunning replica made with many unusual ingredients like peas, rice, nuts, linseed, coconut and vanilla. This unexpected combination is said to be sweeter, richer and creamier than traditional dairy milk.