Piemanson is a photo series, captured by photographer Vasantha Yogananthan, that documents scenes in the French beach of the same name, which also happens to be the last free beach in France. Every year, the beach opens its vast 10 km expanse to campers who construct temporary shelters out of tents, recreational vehicles, wood and plastic sheets. At peak season, the beach hosts around 5,000 people.
From 2009 to 2013, Yogananthan became a regular at the beach, living, eating and sleeping with its visitors for weeks at a time. With the beach likely to be shut down by the French government in the coming years, he set out to capture photographs to preserve the previous memories of the three generations of Europeans who have traveled to Piemanson.
What's Driving This Trend
- Beach Tourism
- Opportunity for innovative beach tourism experiences that emphasize unique and undisturbed natural environments.
- Sustainable Camping
- Potential for eco-friendly camping solutions that minimize environmental impact and provide comfortable accommodations.
- Photography Tourism
- Rise of photography-focused tourism experiences that allow travelers to capture and preserve unique moments and cultures.
Who This Affects Most
- Tourism
- Disruptive innovation opportunities in the tourism industry to create sustainable and immersive travel experiences.
- Outdoor Recreation
- Potential for new camping and outdoor gear products and services that prioritize sustainability and comfort.
- Photography
- Opportunities for photography businesses to create travel packages and workshops that cater to enthusiasts looking to capture unique locations and moments.
