The first time we featured photographer Davide Faggiano at Trend Hunter, the subjects in his work were all covered in very dark body paint. This time around, they are covered in brighter, messier stuff.
Now Davide Faggiano covers his models in bright colors, like yellow and red. And instead of paint, he uses what looks like shaving cream, mud and pasta sauce. Despite how fun the pictures look, cleaning up must have been a pain.
Key Themes Behind This Trend
- Messy Art
- Opportunity for art-focused companies to create new products that encourage messy, innovative work
- Alternative Materials
- Opportunity for companies to innovate by using unconventional materials such as shaving cream, mud, and pasta sauce
- Sensory Experience
- Opportunity for companies that focus on multisensory experiences, like food or beauty brands to create immersive experiences.
Where This Applies
- Art and Design
- Art-focused companies can utilize this trend to innovate and create new products
- Consumer Packaged Goods
- Companies in this industry can innovate by using unconventional materials for packaging design, like shaving cream or pasta sauce
- Beauty and Wellness
- Companies in this space can create a unique multi-sensory experience for their customers that includes new textures and materials
