The new PC Plant Based range from President's Choice reinvents classic comfort food with a variety of meat alternatives that speak to healthier consumer habits. The product lineup includes the pea protein-infused PC Plant-Based Fresh Beefless Ground, ideal for dishes like pasta Bolognese, ground beef tacos or homemade chili, along with PC Sweet Italian Sausage that boasts traditional seasoning while remaining vegan-friendly.
Other products in the line include the PC Plant-Based Vegan Chili that is conveniently prepped by simply heating the dish and eating, and the PC Plant-Based Bolognese Pasta Sauce with a Bolognese style texture without the ground meat ingredients.
Additionally, the new PC Plant Based range spotlights two signature recipes, created in partnership with Nick Liu, head chef and owner at renowned Toronto eatery DaiLo.
Image Credit: President's Choice
Why This Trend Is Growing
- Plant-based Comfort Food
- The trend towards healthier consumer habits has created an opportunity to introduce more plant-based comfort food options.
- Meat Alternatives
- The growing trend of meat alternatives has led to an opportunity to innovate with new types and forms of plant-based proteins.
- Convenient Plant-based Ready-made Meals
- The demand for convenience in healthy eating has created an opportunity for the development of plant-based ready-made meals.
Industries Being Reshaped
- Food Manufacturing
- Companies in the food manufacturing industry can capitalize on the trend towards plant-based comfort food by creating new product lines and experimenting with meat alternatives.
- Foodservice
- Restaurants and other foodservice businesses can take advantage of the trend towards plant-based comfort food by offering more menu options and experimenting with meat alternatives.
- Packaged Food Retail
- Packaged food retailers can appeal to consumers looking for convenient and healthy plant-based meal options by offering ready-made meals and other plant-based products.
