The Before the Butcher Plant-Based Pepperoni is a new private label-ready product being launched by the California-based brand as a free-from option that's perfect for today's curious consumer to try out.
The product is formulated with a pea protein recipe that has a soy-free, gluten-free and non-GMO recipe that's formatted with a series of spices to achieve an authentic flavor. This includes radish extract, paprika and more that all contribute towards a high-quality taste that will work well in a variety of recipes.
Founder and President Danny O'Malley spoke on the Before the Butcher Plant-Based Pepperoni saying, "We understand that consumers are looking for delicious, healthier, and more sustainable alternatives to animal protein. That’s why we’re thrilled to offer a product that fits this market need and delivers a great taste without any compromise.”
Why This Trend Is Growing
- Plant-based Protein
- There's an opportunity for disruptive innovation in the development of new plant-based protein products with high-quality taste and texture.
- Gluten-free Options
- The growing demand for gluten-free options is a trend that shows no signs of slowing down, presenting an opportunity for innovation in the gluten-free market.
- Clean Label Products
- The trend towards clean label products that are free from artificial ingredients presents an opportunity for innovation in product formulation and labeling.
Industries Being Reshaped
- Food and Beverage
- Food and beverage industries can tap into the growing demand for plant-based and gluten-free products by developing innovative products with clean label formulations.
- Retail
- Retail industries can capitalize on the trend towards health and wellness by stocking their shelves with new plant-based and gluten-free products that appeal to health-conscious consumers.
- Restaurant
- Restaurant industries can attract new customers by offering innovative plant-based and gluten-free menu options that are tasty, healthy, and sustainable.
