Frankly Organic Vodka Boasts Ingredients Like Turmeric & Maca Root
Laura McQuarrie — January 4, 2019 — Lifestyle
References: franklyvodka & bevindustry
Be In Good Spirits' Frankly Organic Vodka is an award-winning line of organic vodkas that are made with all-organic, non-GMO and gluten-free ingredients.
While many vodka products are artificially flavored, colored and loaded with refined sugars, Frankly Organic Vodka excludes these ingredients, as well as synthetic pesticides, from its formulas. Each simple product label shares some of the functional ingredients that go into the making of each product, such as the organic strawberries and lemon in the strawberry-flavored vodka and the grapefruit and Ceylon cinnamon that create the grapefruit-flavored vodka. The brand's range also includes an original vodka, which is unflavored and allows consumers to appreciate the taste of the corn-based fermented and distilled spirit on its own.
In 2018, Frankly Organic Vodka took home numerous gold, silver and bronze medals at the San Francisco World Spirits Competition and the New York Wine & Spirits Competition.
While many vodka products are artificially flavored, colored and loaded with refined sugars, Frankly Organic Vodka excludes these ingredients, as well as synthetic pesticides, from its formulas. Each simple product label shares some of the functional ingredients that go into the making of each product, such as the organic strawberries and lemon in the strawberry-flavored vodka and the grapefruit and Ceylon cinnamon that create the grapefruit-flavored vodka. The brand's range also includes an original vodka, which is unflavored and allows consumers to appreciate the taste of the corn-based fermented and distilled spirit on its own.
In 2018, Frankly Organic Vodka took home numerous gold, silver and bronze medals at the San Francisco World Spirits Competition and the New York Wine & Spirits Competition.
Trend Themes
1. Organic Vodkas - Opportunity for producing organic vodkas made with functional ingredients as a healthier alternative to artificially flavored options.
2. Clean Label Spirits - Disruptive potential in creating spirits with transparent product labels that highlight natural and organic ingredients.
3. Functional Cocktails - Innovation opportunity lies in incorporating functional ingredients into cocktails for added health benefits.
Industry Implications
1. Alcoholic Beverages - Potential for the alcoholic beverages industry to tap into the growing demand for organic and functional products.
2. Health and Wellness - Disruption potential in the health and wellness industry by offering spirits that align with consumer preferences for natural and organic ingredients.
3. Hospitality and Mixology - Innovation opportunity in the hospitality and mixology industry to create unique, functional cocktails using organic vodkas.
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