Recess, the wellness beverage brand known for its magnesium-infused sparkling water line, has introduced a new flavor: ‘Orange Vanilla Mood.' This latest addition blends juicy orange with creamy vanilla and a sparkling finish, offering a nostalgic yet elevated twist reminiscent of an adult creamsicle.
Formulated to promote calm and clarity, each can contains "53mg of magnesium from a proprietary blend that includes magnesium L-threonate, magnesium ascorbate, and active vitamin B6, along with L-theanine and lemon balm powder—ingredients known for their soothing properties." As such, the drink is made with real fruit and contains no artificial ingredients.
With Orange Vanilla Mood, Recess continues to innovate in the functional beverage category, offering a flavorful and refreshing way to unwind. Samples of the new flavor are available upon request for media or retail partners.
Image Credit: Recess
Why This Trend Is Growing
- Functional Wellness Beverages
- Brands are innovating with mood-enhancing drinks that combine enjoyable flavors with health-promoting ingredients for a delightful wellness experience.
- Magnesium-enriched Products
- The integration of magnesium into everyday consumables seeks to exploit its calming benefits, appealing to health-conscious consumers looking for natural stress relief.
- Nostalgia-inspired Flavors
- Creating flavors that evoke nostalgic memories, such as creamsicle-inspired drinks, taps into consumer desires for comfort combined with modern wellness benefits.
Industries Being Reshaped
- Beverage Industry
- The beverage sector is expanding its offerings with functional drinks focused on mental wellness and stress reduction, leveraging advanced nutritional science.
- Health and Wellness
- The health industry is increasingly seeing innovation in products designed to support mental clarity and relaxation through scientifically-backed ingredients.
- Nutraceuticals
- Companies in the nutraceutical field are enhancing consumer goods with vitamins and minerals like magnesium to provide therapeutic benefits beyond basic nutrition.
