After launching a ready-to-drink espresso martini, Kahlúa is now expanding its canned beverage portfolio with an 80-calorie Nitro Cold Brew prepared with rum and coffee liqueur. The Nitro Cold Brew coffee cocktail is made with 100% Arabica cold-brew coffee that's steeped for a minimum of 18 hours and it's sold in a ready-to-drink format that's packed into sets of four that are ideal for taking on the go and sharing.
The new ready-to-drink beverage from Kahlúa only comes in at 4.5% ABV, which makes it an appealing alternative to beer or hard seltzer in the summer. Naturally, the Nitro Cold Brew is best enjoyed cold and Kahlúa optimized the drinking experience by including nitro widgets that allow the canned coffee cocktail to be expertly poured in under three seconds.
Image Credit: Kahlúa
What Makes This Trend Stand Out
- Ready-to-drink Nitro Coffee Cocktails
- Brands can explore using 100% Arabica cold-brew coffee with different alcoholic blends to offer consumers refreshing summer beverages.
- Nitro-infused Alcoholic Beverages
- Companies can experiment with nitrogen-infused alcoholic drinks to create unique drinking experiences for consumers.
- On-the-go Canned Cocktails
- Brands can consider packing their alcoholic beverages in sets of four to offer a convenient and easy-to-carry option for consumers.
Sectors Adopting This
- Alcoholic Beverages
- Alcoholic beverage companies can leverage nitro-infused drinks and convenient packaging to stay ahead in an increasingly innovative industry.
- Coffee
- Coffee shops and producers can explore collaborations to offer nitro-infused coffee cocktails as a unique and refreshing alternative to traditional coffee drinks.
- Ready-to-drink
- Packaging companies can explore new ways to design convenient and eco-friendly packaging for ready-to-drink alcoholic beverages with innovative nitro widgets for a unique user experience.
