Flow Water is now offering more ways for health-conscious consumers to enjoy its alkaline spring water with two new, naturally flavored water varieties. The all-natural, organic flavors include Cucumber + Mint and Lemon + Ginger, each of which is available in portable 500-ml or one-liter Tetra Pak cartons.
Just as with its previously released unflavored variety, Flow Water is introducing a refreshing new way for consumers to hydrate with pH-balanced water, while also enjoying the benefits of natural electrolytes and minerals. As well as appealing to the consumer who is looking to mindfully hydrate with a drink that that has more of an interesting taste than just plain water, these flavored water products offer satisfying alternatives to soda and alcohol and sugar-laden juices.
Key Themes Behind This Trend
- Flavored Alkaline Water
- Flow Water's flavored alkaline water offers a refreshing and healthy alternative to sugary drinks and juices.
- Naturally Flavored Water
- Demand for naturally flavored water is increasing as consumers seek out healthier beverage options.
- Portable Packaging
- The convenience of portable packaging for flavored alkaline water is appealing to on-the-go consumers.
Where This Applies
- Beverage Industry
- The beverage industry has opportunities to innovate with naturally flavored and alkaline beverages.
- Packaging Industry
- The packaging industry can create convenient and sustainable packaging options for flavored alkaline water.
- Health and Wellness Industry
- The health and wellness industry can market flavored alkaline water as a healthy alternative to sugary drinks and juices.
