Online nature education and appreciation community iNaturalist has launched an innovative new naturalist app that is designed to make it possible to record the things they see in nature, connect with other naturalists and further their own education about plant and animal life.
A lot of people tend to record things that hey see in nature, whether it's a funky-looking insect in their backyard or a spectacular scene on a hiking trip, but what this naturalist app does is make it easier than ever for people to share their observations online for others to enjoy.
This naturalist app looks to be a great way to connect nature-lovers, and has potential to empower people to come together to discuss and take action on their favorite nature-related causes, giving them better direction than they would have if they operated alone.
What's Driving This Trend
- Naturalist-networking Apps
- The development of naturalist-networking apps creates new possibilities for eco-friendly businesses to market their services and products to the app's environmentally conscious userbase.
- Online Nature Education
- The rise of online nature education presents a disruptive innovation opportunity for the education industry, particularly for organizations that offer e-learning services.
- Community Science Projects
- The increasing popularity of community science projects offers opportunities for scientific institutions to engage with the public while crowdsourcing information.
Who This Affects Most
- Technology
- Technology companies can leverage naturalist apps to develop new services such as augmented reality experiences or create partnerships with relevant businesses.
- Tourism
- Tourism companies can use naturalist apps to offer guided tours and eco-friendly travel options to nature enthusiasts.
- Education
- The education industry can develop and offer courses on naturalist topics, particularly focused on online education and experiential learning.
