Milk Bar is declaring that July is now National Birthday Do-Over Month and the dessert company is giving people across the country the chance to redo their 2020 birthday. With American Express and Party City, Milk Bar is delivering plenty of surprises throughout National Birthday Do-Over Month to those who are nominated.
There's also the Birthday Do-Over Tour and it will be bringing two-day pop-ups to various cities so that people can experience outdoor parties full of signature treats and exclusive merch. Also for the occasion, Milk Bar is introducing all-new treats like the Milk Bar Ice Cream Sammie featuring Birthday Cake Ice Cream Pints and the Belated Birthday Pint.
With lockdowns lifted and restrictions eased, people are looking forward to being able to gather again in person and make up for lost time, especially when it comes to marking milestone occasions.