In the same way that many art markers feature different kinds of tips on each end to allow for different kinds of brushstrokes, 'Made' introduces a nail polish pen concept from designer Lucia C. Brandt based off of the same principles.
On one side, Made offers a thick brush for wide coverage, as well as a thin point to help consumers make their own detailed nail art designs. As the creation of artful nail designs is imagined to be a key selling feature of the conceptual product, it is suggested that the nail polish products would be sold in sets of four subdued colors that can be seamlessly mixed and matched together to create an infinite amount of custom designs.
Why This Trend Is Growing
- Dual-tip Nail Polish Pens
- Opportunity to disrupt the nail polish industry by providing consumers with a convenient tool for creating intricate nail art designs.
- Art Marker-inspired Nail Polish
- Innovation opportunity to leverage the popularity of dual-tip art markers to create a unique and versatile nail polish product.
- Customizable Nail Art
- Trend towards personalized and unique beauty products opens up opportunities for customizable nail polish designs.
Industries Being Reshaped
- Beauty and Cosmetics
- Incorporating the dual-tip nail polish pen concept can offer a disruptive solution in the beauty and cosmetics industry by revolutionizing nail art and individual creativity.
- Art and Design Supplies
- The art and design supplies industry can tap into the trend of dual-tip markers by expanding their product offerings to include art-inspired nail polish pens.
- Retail and E-commerce
- Retailers and e-commerce platforms can benefit from offering dual-tip nail polish pens as a unique and sought-after product, attracting both art enthusiasts and beauty enthusiasts alike.
