Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
The McDonald’s Trick. Treat. Win! is Being Celebrated with Freaky Decor
The McDonald's Trick. Treat. Win! game is set to offer consumers a new reason to get into their nearest location this Halloween, so the brand decided to get patrons in the mood for the holiday with a spooky design aesthetic at its Chicago flagship restaurant.
The design stunt features the modern restaurant completely transformed into a spooky spot for patrons to pick up their favorite menu items and boasts a 1,630 square foot LED display for creepy light shoes. The design also features tombstones dedicated to the brands discontinued products as a tongue-in-cheek way to convey a sense of humor to consumers.
The flagship restaurant makeover will perform a nightly show starting at 7pm and playing twice an hour until 10pm until October 31 when the McDonald's Trick. Treat. Win! game promotion ends.
Image Credit: McDonald’s
The design stunt features the modern restaurant completely transformed into a spooky spot for patrons to pick up their favorite menu items and boasts a 1,630 square foot LED display for creepy light shoes. The design also features tombstones dedicated to the brands discontinued products as a tongue-in-cheek way to convey a sense of humor to consumers.
The flagship restaurant makeover will perform a nightly show starting at 7pm and playing twice an hour until 10pm until October 31 when the McDonald's Trick. Treat. Win! game promotion ends.
Image Credit: McDonald’s
