Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

This Marshawn Lynch Skittles Commercial Turns Candies into Workout Equipment

 - Sep 9, 2014
References: brandingmagazine
In this Marshawn Lynch Skittles commercial, the footballer shows off how he prepares for game day. In the past, Lynch has claimed that Skittles have been a hugely positive part of his football career since childhood, since the candies were offered as a reward for playing well. Now, fans bring the colorful candies to toss at the player whenever he scores a touchdown.

This ad shows Lynch working out with the aid of Skittles, most impressively, lifting hundreds of them over his head in a clear set of weights. Since Skittles have always been a treat that comes after something good that happens during a game, it's fun to see how the Skittles candies can be a part of the process that makes those touchdowns happen.