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Daylesford Creates a Modular & Aesthetic-Forward Display

Daylesford creates a stunning and attention-captivating magnetic display to showcase the brand's organic handcare range. Cleverly dubbed 'Magnetik,' the design-forward arrangement effortlessly inserts itself in point-of-sale moments.

The secret behind Daylesford's ultra-stylish magnetic display is that it is completely reconfigurable, allowing the option for adjustments based on in-store usage and product demands. The system includes magnetic shelf clamps that can be mounted on integrated tracks. These mechanical components are concealed by a chic fabric with graphics. The result is an elegant "floating product display."

Designed by The Marketing Works, Magnetilk is a clever addition to the in-store experience as it is not only functional but has aesthetic value as well. While the integrated LED Lightbox draws the eye, the magnetic display's reconfigurable system assures a degree of immense versatility.

Photo Credits: Tom Sebastiano