In an effort to cater to consumer looking for healthy, on-the-go snack options, Pure Organic has debuted a new range of Layered Fruit Bars. Made with real fruits and vegetables, the snacks are a better-for-you alternative to sugary sweet energy bars.
The new Layered Fruit Bars from Pure Organic are portable snack bars made from organic fruit and vegetable purees. Each bar boasts a triple-layered profile with two distinct flavors. Because the main ingredients are simply fruit and vegetables, the snack bars are ideal for those who adhere to a nut-free, gluten-free, vegan or kosher diet.
Available in a sweet Strawberry Banana flavor and a more tropical Pineapple Passionfruit flavor, the layered fruit bars are a tasty and healthy snack option for both kids and adults.
Why This Trend Is Growing
- Real Fruit and Vegetable Snacks
- There is an opportunity for disruption in the healthy snack market to create a line of snacks that have even more combinations of real fruits and vegetables.
- Triple-layered Snacks
- There is an opportunity for the snack industry to diversify the texture and ingredient combinations of snack bars through adding different layers in their products.
- Free-from Diet Snack Options
- There is an opportunity for the snack industry to explore more options for people who follow a kosher, vegan, gluten-free, or nut-free diet.
Industries Being Reshaped
- Healthy Snack Industry
- The healthy snack industry can take advantage of the trend towards real fruit and vegetable snacks to create innovative and unique products.
- Snack Bar Industry
- The snack bar industry can explore and expand their products through diversifying texture and ingredient combinations, such as triple-layered snack bars.
- Specialized Diet Friendly Industry
- The specialized diet friendly industry can create more options for people who need it, such as kosher, vegan, gluten-free, or nut-free snack options.
