Oven-Baked Fruit Bars

Once Upon a Farm is Adding New Soft-Baked Bars for Kids

Once Upon A Farm is expanding its portfolio with new Soft-Baked Bars for Kids.

Designed as a better-for-you snacking option for kids, Once Upon A Farm's new Soft-Baked Bars for Kids are packed with healthy fruits and veggies. Each bar boasts a whole grain oat base and is oven-baked for a cookie-like taste. The bars also come in tasty fruit flavors that kids will love, like apple and oat, chocolate oat, mixed berry, and banana chocolate chip. As Cassandra Curtis, Founder and Chief Innovation Officer at Once Upon A Farm, explains, "These delicious baked bars taste like they came fresh out of the oven and are packed with whole grain oats, fruit, veggies, and fats like coconut oil to fuel your whole family throughout the day."

Image Credit: Once Upon A Farm

Kids' Health-conscious Snacking
This trend focuses on the increasing demand for nutritious snacks tailored specifically for children's dietary needs and preferences.
Whole Grain Snack Craze
A surge in popularity for snacks made with whole grain ingredients indicates a shift towards healthier eating habits.
Oven-baked Snack Innovations
The trend of oven-baking snacks transforms traditional offerings into healthier, more appealing options while retaining a homemade taste.

Where This Applies

Healthy Snacks Industry
This industry is rapidly growing as consumers, particularly parents, seek out healthier snack alternatives for their children.
Natural and Organic Foods
The focus on natural ingredients and minimal processing in food products is driving growth in the organic food sector.
Child-focused Food Products
Increasing innovation in foods specifically designed for children’s unique nutritional and taste preferences is expanding this industry niche.
SCORE
6.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 83%
Activity 79%
Freshness 31%

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