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Rainbow Hipster Dream Paintings

Josh Holland Illustrates Hipsters' Imaginations in Psychedelia

— January 25, 2010 — Art & Design
If there is one drink associated with hipsters, it's Pabst Blue Ribbon. That's what makes Josh Holland's illustration of one particular hipster approaching a rainbow-pouring PBR can so awesome. Josh Holland makes all kinds of amazing illustrations, and hipsters are often at the center of them.

Check out the gallery for some of Josh Holland's rainbow-rrific work. If you can't get enough, check out his portfolio at the links below.

Implications - Businesses that devote their efforts to providing appealing products for a particular group of consumers will benefit in large ways. By demonstrating specific attention to one clientele, consumers from that group will respond positively. These individuals will likely form a loyal clientele to a business and will be more willing to invest in its products in the future.
Trend Themes
1. Hipster Illustration Trend - Businesses can capitalize on the popularity of hipster culture by incorporating hipster illustrations or designs into their products, marketing campaigns, or branding.
2. Psychedelia Art Trend - Companies or artists can take advantage of the growing interest in psychedelic art by creating unique and vibrant designs in their products or artworks.
3. Nostalgia Marketing Trend - Appealing to consumers' nostalgia can be a successful marketing strategy, as seen in Josh Holland's use of Pabst Blue Ribbon in his hipster illustrations.
Industry Implications
1. Art Industry - This trend presents a potential opportunity for artists and designers to create hipster or psychedelic-themed artworks and merchandise.
2. Alcoholic Beverage Industry - Companies in this industry can target the hipster demographic by incorporating popular brands among hipsters, such as Pabst Blue Ribbon, in their marketing campaigns or product design.
3. Marketing Industry - This trend highlights the effectiveness of targeting specific demographics in marketing, offering opportunities for marketing agencies to specialize in catering to niche markets.
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