The super glamorous subjects seen in the work of Jill Tovey will definitely look familiar to many. These featured paintings of Jilly Tovey are inspired by the celebs we have all come to know, such as Amy Winehouse.
Jill Tovey exercises more than pop culture-savvy in this series, with ultra-imaginative techniques and mind-blowing colors demonstrated throughout the smudgy series. The result is a dreamy, surreal piece that Jill Tovey can be proud of.
Implications - Businesses that utilize the popularity of pop culture personalities or icons in their products will benefit in many ways. Firstly, consumers will be attracted to the level of familiarity; secondly, consumers will be prone to invest based on prior positive emotions associated with this individual.