Many consumers are shopping with a smartphone in their hand, which is pushing businesses to augment the experience shoppers are having with solutions like the 'Jibestream' platform.
The platform works by mapping indoor locations and enabling consumers to access real-time way finding functionalities to find what they're looking for in an accelerated manner. The asset tracking functionality for administrators allows businesses to see how consumers are shopping, where they are on an indoor map and much more to accelerate their planning capabilities.
The 'Jibestream' platform acknowledges the increasing need for digital shopping functionalities as consumers shift to favor a connected experience, even when patronizing brick-and-mortar locations. The system also helps with delivering targeted messages to users and also working as an exceptional security platform for tracking individuals.
Key Themes Behind This Trend
- Indoor Mapping
- Opportunity for disruptive innovation lies in developing advanced indoor mapping platforms that enhance the consumer shopping experience.
- Real-time Way Finding
- Developing real-time way finding functionalities can revolutionize how consumers navigate indoor spaces and find what they're looking for.
- Asset Tracking
- Creating asset tracking solutions for businesses can provide valuable insights into consumer behavior, optimizing planning capabilities.
Where This Applies
- Retail
- The retail industry can benefit from adopting indoor mapping platforms to improve the consumer shopping experience.
- Technology
- The technology industry can develop innovative solutions for real-time way finding and asset tracking in indoor spaces.
- Security
- The security industry has an opportunity to provide exceptional security platforms that track individuals in indoor locations.
