360-degree videos are becoming a more popular medium given the rise of VR headsets, so the Insta360 ONE camera is designed to enable consumers to become better prosumers. Working in a number of different ways, the camera can be affixed onto a smartphone or mounted to make it as seamless to use as possible. The camera is capable of capturing 360-degree videos, while also enabling premium photography thanks to the 24MP sensor within that will help to produce crisp visuals.
The Insta360 ONE camera has been designed to work with iOS smartphones with a model for Android users set to debut later this year. The camera identifies a growing demand by consumers for streamlined methods of capturing their favorite experiences to view later in virtual reality.