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Italian Fashion Brand Vodkas

The INKD x CÎROC x Fiorucci Bottle is Vibrantly Emblazoned

— November 13, 2019 — Marketing
The INKD x CÎROC x Fiorucci vodka packaging has been unveiled by the bespoke bottle designer to offer fashion-forward consumers with a product that's expertly finished with classic Italian style in mind. The golden CÎROC White Grape-flavored vodka has been vibrantly emblazoned with the Italian brand's name across the entirety of the bottle to help commemorate 50 years of Pop Fashion.

The INKD x CÎROC x Fiorucci vodka packaging is available online as well as at the INKD pop-up shop in London while supplies last. The bespoke bottle design comes as the latest collaboration that helps to position a classic fashion label front and center; previous examples have included Moschino, Palace and, most recently, Vivienne Westwood to the delight of punk fashion fans.


Image Credit: INKD
Trend Themes
1. Vibrant Vodka Packaging - Creating vodka packaging that is brightly and boldly designed to attract fashion-forward consumers.
2. Fashion-inspired Collaborations - Collaborating with fashion brands to create limited-edition vodka bottles that celebrate the intersection of fashion and alcohol.
3. Commemorative Brand Partnerships - Partnering with renowned fashion labels to release special edition vodka bottles that commemorate significant milestones or anniversaries.
Industry Implications
1. Beverage Industry - Innovating the vodka industry by incorporating fashion-inspired designs and partnering with fashion brands to create limited-edition bottles.
2. Fashion Industry - Exploring collaborations with alcohol brands to release exclusive, fashion-themed bottle designs that appeal to fashion enthusiasts.
3. Packaging Industry - Creating bespoke and visually striking vodka bottle designs in collaboration with fashion brands to cater to the fashion-forward consumer market.
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