The WhistlePig HomeStock Whiskey is a new libation from the brand that was developed in collaboration with online spirits club Flaviar to offer consumers a spirit that's balanced and socially beneficial. The limited-edition whiskey was created through a virtual crowd blending experience hosted by Flaviar to help create a new product in the midst of the COVID-19 pandemic. The brand will donate 20% of its online sales through Flaviar and Caskers to the U.S. Bartenders' Guild (USBG) Foundation's Emergency Assistance Program that's focused on supporting bartenders during the pandemic.
CEO of WhistlePig Whiskey Jeff Kozak spoke on the WhistlePig HomeStock Whiskey saying, "HomeStock is a truly special blend for us, not only due to how it was made but it’s the first time we’re releasing a whiskey that features something other than Rye. We’re thrilled that this blend got voted as the winner, it could be a sign of things to come from us in the future as a natural extension of our famed FarmStock range.”