Smoked Old Fashioned Kits

Whistlepig Whiskey Boasts a Speciality Kit for Whisky Enthusiasts

Whiskey enthusiasts and beginner connoisseurs may be interested in this Smoked Maple Old Fashioned Kit by Whislepig Whiskey. The kit is positioned to elevate one's next BBQ gathering and is marketed as a good fit for a last-minute Father's Day gift.

The Smoked Maple Old Fashioned Kit includes WhistlePig PiggyBack 100% Rye Whiskey, an award-winning spirit that has been aged for six years, as well as the Barrel-Aged Smoked Maple Syrup. The rye whiskey betrays a fresh aroma of cinnamon, black peppercorn, and a hint of zest with tangerine and grapefruit. The spicy palette is complemented by the inclusion of cocoa, cardamom, and cured leather flavors. A playful Pig Pour Spout, a classic for the brand, is also included with the purchase of the Smoked Maple Old Fashioned Kit.

Image Credit: Whistlepig Whiskey

Smoked Old Fashioned Kits
Opportunity for creating premium DIY cocktail kits

Where This Applies

Whiskey
Potential for partnering with distilleries to create unique whiskey kits
Gifts
Growing market for curated gift sets and experiences
BBQ
Opportunity to expand BBQ accessories and flavoring products
SCORE
4.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 57%
Activity 49%
Freshness 17%