Personalized packaging designs are a clever marketing tactic that enables consumers to feel special. As the holidays approach, custom packaging might prove to be an excellent way of getting someone's attention by creating mesmerizing designs or simply placing their name on the product.
Native Deodorant and Otamot are two brands that allow something like this. While the first offers safe and non-toxic deodorants, the second specializes in high-end, organic tomato sauces that are rich in vitamins and vegetables. Both brands boast a personalized packaging design that allows consumers to input their name or that of a loved one on the label.
Other aesthetic-forward opportunities for personalization include custom messages, color palettes, and even sticker packs.
From Appreciative Jar Packaging to Premium Organic Tomato Sauces
UV-Sensitive Customizable Packaging
Wheaton's Photochromic Spray Reacts Under UV Light
Premium Organic Tomato Sauces
Otamot's High-End Sauces Offer an Unparalleled Cuisine Experience
Customer-Featuring Seafood Packaging
Birds Eye is Replacing Its Captain Mascot with a New Face
Personalized Chocolate Packaging
GODIVA's Gold Collection Packaging Has Customizable Details
Locker-Like Shoe Boxes
Gambol's Limited-Edition Shoe Boxes Can Be Customized with Stickers
Appreciative Jar Packaging
Nutella Created Limited-Edition Jars for People Who Make Mornings Happy
Personalized Whiskey Packaging
Jameson's Customizable Bottles Celebrate St. Patrick's Day
Customizable Libation Packaging
These PET Beer Bottle Designs for Heineken Russia are Modifiable
Personalized Clean Deodorants
Native Deodorant's Scent Quiz Matches Users to a Customized Scent
Playlist-Paired Yogurt Packaging
Danone & Spotify Collaborate on the Light and Free Ink Campaign