Personalized Clean Deodorants

Native Deodorant's Scent Quiz Matches Users to a Customized Scent

Native, which is known for its safe, non-toxic and effective aluminum-free deodorant products and novelty varieties like Pumpkin Spice Latte, is now giving people the chance to enjoy a customized scent with its Scent Quiz. As ever, the brand's deodorants are free from parabens, phthalates, talc and unsafe scents, as its scented products favor the use of proprietary oil blends.

The Scent Quiz helps to determine one's perfect scent with questions like "Your life has been made into a feature film. What section can you find it in?" and "How much scent do you like in your deodorant?" Once the quick questions from the quiz have been answered, users are able to type in their name to receive their customized scent in personalized packaging to match.

Personalized Deodorants
Opportunity for brands to offer customized scents in their deodorant products.
Scent Quiz
Potential for quizzes to be used as a tool for determining personalized scents for customers.
Non-toxic Deodorants
Demand for deodorant products that are free from harmful ingredients and synthetic scents.

Industries Being Reshaped

Beauty and Personal Care
Opportunity for the beauty industry to offer personalized deodorants with customized scents.
E-commerce
Potential for online retailers to create interactive quizzes as a tool for personalized product recommendations.
Natural Products
Demand for natural deodorant brands that prioritize non-toxic ingredients and safe scents.
SCORE
4.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 63%
Activity 65%
Freshness 9%

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