With Rugby World Cup in full swing in Japan, Heineken has created the Heineken Water Cooler, a connected device that delivers three useful pieces of rugby news each day as people fill their cups with water. In other words, this interesting invention delivers ‘water cooler conversation’ information about the matches the night before as well as upcoming matches. So even if people aren’t necessarily super-fans and haven’t watched every match, they are armed with enough knowledge for conversations with their colleagues and friends.
The Heineken Water Cooler wirelessly downloads information each day, and also delivers responsible drinking messages aimed at those planning on heading out to watch the next match.
Image credit: Heineken