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Customizable Navigation Apps

Google Navigation App 'Waze' Lets Users Record Their Own Voice

— May 9, 2017 — Autos
Google Navigation App, Waze now lets users record their own voice so they can give themselves directions. Realizing that there's no one better to take instructions from than yourself, the Waze update allows travelers to pre-record, and play back their own voices giving custom direction prompts.

Talking-centric technologies like Siri, and Alexa have been upgrading to have their robotic, computerized voices replaced with something more human-like. The new Waze update cuts right to the chase, by completely cutting out the middle man, and replacing it with a recognizable voice that gets users where they need to be.

The new Waze update creates an opportunity for travelers to have some fun during their commute, while also reducing the confusion that can caused by the hard-to-understand, computerized voices most navigation apps default to.
Trend Themes
1. Voice Customization - Allowing users to record and use their own voice in navigation apps creates a unique user experience and presents new opportunities for personalization.
2. Humanizing Technology - The trend toward more human-like voices in technology can extend beyond virtual assistants and into navigation apps, providing a more personable experience.
3. Interactive Commuting - Customizable navigation apps that allow for user engagement and entertainment during commutes can lead to increased user satisfaction and loyalty.
Industry Implications
1. Navigation Technology - The navigation technology industry can capitalize on the trend of voice customization to create a unique selling point and differentiate from competitors.
2. Smart Home Assistants - Companies in the smart home assistant industry can expand into the navigation app market by incorporating the trend of human-like voices and interactive features into their products.
3. Travel and Tourism - The travel and tourism industry can partner with customizable navigation apps to provide their customers with a personalized and interactive travel experience.
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