KFC Singapore is putting chicken skin back on the menu with the debut of its new Goldspice Chicken Skin.
Available from participating KFC locations across Singapore, the new Goldspice Chicken Skin is a crunchy and flavorful take on chicken skin. The new dish consists of pieces of real chicken skin tossed in a blend of salted egg, curry leaves, and sweet basil seasoning. The seasoned chicken skins are then fried until golden brown and crispy. In addition to the new Goldspice Chicken Skin, KFC Singapore is also welcoming back Original Recipe Chicken Skin, which is hand-breaded to deliver that signature KFC taste and fried until deliciously crispy.
Both of these chicken skin dishes are available now in Singapore.
Image Credit: KFC Singapore
Why This Trend Is Growing
- Chicken Skin Snacks
- The growing popularity of crispy chicken skin snacks presents a disruptive innovation opportunity for snack producers to create unique flavors and textures.
- Alternative Protein Snacks
- As consumers become more health-conscious, there is an opportunity for innovators to create alternative protein snacks, like chicken skin, that offer a guilt-free indulgence.
- Global Flavor Mashups
- The use of unique flavor combinations, such as salted egg, curry leaves and sweet basil, opens up a market opportunity for food brands to create globally-inspired snacks with bold and unique flavors.
Industries Being Reshaped
- Fast Food Restaurant Industry
- There is an opportunity for fast food restaurants to innovate their menu items using chicken skin as a new and unique ingredient to attract customers.
- Snack Food Industry
- With the increasing popularity of chicken skin snacks, there is an opportunity for snack food producers to create new and unique flavors, textures, and formats to appeal to consumers.
- Alternative Protein Industry
- As consumers are looking for healthier snack options, the alternative protein industry has a chance to create new snack products showcasing unique protein sources such as chicken skin.
