The Goldbrew Coffee Comes in Two Flavor Options
Michael Hemsworth — July 10, 2019 — Lifestyle
The Goldbrew coffee drinks have been unveiled as a different kind of sparkling beverage for consumers to choose when looking for a way to boost their energy level. Created in collaboration between Cafeahaus and the Ardagh Group, the drinks come in two flavor options including Ginger Lemon and Grapefruit Lemon, which both come packaged in slim cans. The drinks have also been launched alongside the Pure Nitro Infusion cold brew coffee that comes packaged in the Ardagh Group's Nitro Can.
Sales Director at DEK Berlin (owner of Cafeahaus) Marco Beran spoke on the new Goldbrew coffee drinks saying, "We’ve been very pleased to work with Ardagh in the introduction of RTD cold-brewed coffee in cans. In use, Ardagh’s aluminium beverage cans provide a shelf-stable environment for the coffee, even without refrigeration, while preserving the cold-brewed coffee’s full-bodied taste. And the Nitro Can adds an exciting experience on top.”
Sales Director at DEK Berlin (owner of Cafeahaus) Marco Beran spoke on the new Goldbrew coffee drinks saying, "We’ve been very pleased to work with Ardagh in the introduction of RTD cold-brewed coffee in cans. In use, Ardagh’s aluminium beverage cans provide a shelf-stable environment for the coffee, even without refrigeration, while preserving the cold-brewed coffee’s full-bodied taste. And the Nitro Can adds an exciting experience on top.”
Trend Themes
1. Sparkling Cold Brew Coffees - Sparkling coffee drinks provide a unique and refreshing alternative to traditional cold brews.
2. Slim Can Packaging - Slim cans offer a convenient and portable way for consumers to enjoy their favorite coffee beverages on the go.
3. Nitro Infusion Technology - Using nitro can technology enhances the coffee-drinking experience by adding a smooth and creamy texture.
Industry Implications
1. Beverage Industry - The beverage industry can explore the potential of incorporating sparkling cold brew coffees into their product offerings, catering to consumers seeking new and unique coffee experiences.
2. Packaging Industry - The packaging industry can seize the opportunity to develop slim can packaging solutions that meet the growing demand for on-the-go coffee consumption.
3. Coffee Industry - The coffee industry can embrace nitro infusion technology to elevate their cold brew offerings, providing customers with a velvety smooth texture and enhanced drinking experience.
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