Oral-B's new 'Genius Pro 9600' toothbrush incorporates a smart system that features new technological elements including a pressure sensor, position detection, and a timer. It is available in five colorway options in total -- white, black, rose gold, along with new hues of pink and 'Orchid purple.' The position detection feature is the most impressive component of the toothbrush -- it connects to each user's smartphone through the Oral-B app platform to accurately depict facial recognition. This then aids users in understanding their own brushing patterns in every zone and angle.
The pressure sensor infused will notify when brushing becomes too harsh on the gums to avoid any harmful infliction. The timer component will indicate when brushing sessions reach its 'superior clean' and the rounded brush head wraps around each tooth to clean every angle.
What Makes This Trend Stand Out
- Smart Toothbrushes
- Opportunity to disrupt the oral care industry by incorporating smart features like pressure sensors and position detection.
- Connected Oral Care
- Potential to create innovative solutions by integrating toothbrushes with smartphone apps for tracking and analyzing brushing patterns.
- Improved Brushing Techniques
- Room for innovation in developing toothbrushes that provide real-time feedback to users, helping them improve their brushing technique.
Sectors Adopting This
- Oral Care
- Exploring advancements in toothbrush technology to create innovative solutions that improve oral hygiene.
- Smartphone Apps
- Opportunity to develop oral care apps that work in conjunction with smart toothbrushes for enhanced oral hygiene management.
- Health and Wellness
- Pursuing disruption in the health and wellness industry through the development of connected oral care devices and technologies.
