The Oral-B iO10 with iOSense is a CES 2022 Innovation Award Honoree
Laura McQuarrie — January 4, 2022 — Tech
References: oralb & businesswire
Announced as an Innovation Award Honoree at CES 2022, the Oral-B iO10 with iOSense is described as the ultimate oral health coach. The rechargeable electric toothbrush provides a connected, user-friendly experience that delivers real-time insights.
With coaching to help users determine the right pressure, time and coverage, the toothbrush helps to make brushing a more mindful task. With a clock and a timer, the toothbrush also helps to encourage people of all ages to brush for the dentist-recommended two minutes. The innovative toothbrush also sends brushing data to the companion app so that users can be more aware of their habits over time.
The Oral-B iO10 with iOSense offers seven different cleaning modes for high-quality results at home.
With coaching to help users determine the right pressure, time and coverage, the toothbrush helps to make brushing a more mindful task. With a clock and a timer, the toothbrush also helps to encourage people of all ages to brush for the dentist-recommended two minutes. The innovative toothbrush also sends brushing data to the companion app so that users can be more aware of their habits over time.
The Oral-B iO10 with iOSense offers seven different cleaning modes for high-quality results at home.
Trend Themes
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Connected Toothbrushes — There is an opportunity for toothbrush manufacturers to create more connected devices that provide users with real-time insights and coaching to improve their oral health.
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Mindful Brushing — The Oral-B iO10 toothbrush encourages users to brush more mindfully and for the dentist-recommended two minutes, demonstrating a potential market for oral health products that promote mindfulness.
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Brushing Data Analysis — As more toothbrushes collect brushing data, there is an opportunity for tech companies to develop analytics tools and personalized reports to help users better understand their oral health habits.
Industry Implications
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Consumer Electronics — Consumer electronics companies can continue to innovate in the oral health space by creating more connected toothbrushes and developing additional features like brushing data analysis.
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Oral Health — Oral health companies can take advantage of the trend towards connected devices to develop products that promote mindful brushing and provide real-time coaching and feedback to users.
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Healthtech — Healthtech companies can integrate toothbrush data with other health-related information to provide a more holistic view of individuals' health and wellness.
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