The San Francisco-based company Fusion Jerky is putting a creative twist on a nostalgic snack food by combining unconventional meats with bold and exciting flavors. Unlike beef jerky of the past, these products boast healthy ingredients and unique flavors combinations that are likely to appeal to young consumers such as millennials.
Fusion Jerky combines soft, Asian-style jerky with American flavors for a snack food that is unlike anything else on the market. Unlike other companies, Fusion Jerky uses meats such as chicken, turkey and pork instead of just beef. The jerky is then seasoned with ingredients such as basil, garlic and rosemary for bold and unexpected flavor combinations. Additionally, all of the brand's products are free from gluten, MSG, nitrates and preservatives, making them appropriate snack options for health-conscious consumers.
With its gender-neutral packaging and all-natural ingredients, Fusion Jerky is likely to appeal to a new generation of consumers who are looking for a healthy alternative to other meat-based snacks.