Cryptocurrency rarely exists in physical retail stores but the French Prudential Supervision and Resolution Authority recently decided to sell cryptocurrency in French tobacco shops. These shops typically sell lottery tickets and cigarettes but in 2019, many of these shops will also add various cryptocurrencies to their wares. This new initiative is being done in partnership with the French Fintech start-up Keplerk.
This is a first for the cryptocurrency industry as the online-based currency can now be bought in convenient and accessible locations. Keplerk will be outfitting various French tobacco shops with cryptocurrency cash register software and will also outfit them with the necessary infrastructure. The shops will also sell vouchers for Bitcoin, redeemable through Keplerk's crypto wallet. The project is expected to start in 3,000 locations in January and will eventually roll out to shops across France.
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