CrownTV, a company specializing in digital signage, is entering the NFT market by launching a new app that allows retailers and businesses to display NFT artworks on CrownTV-owned digital screens.
The app will be directly connected to CrownTV's digital signage solutions but will focus solely on NFT integrations. According to the company, the new app aims to allow retailers and business owners to bring their virtual assets (NFTs) into the physical realm, making them more tangible and, ideally, sellable.
Users will be able to display an NFT artwork alongside its price information, description, and provenance on a physical, in-store screen. In addition, they will be given the option to include a scannable QR code that will allow shoppers to purchase the NFT on their phones while in the store.
Image Credit: Crown TV
Key Themes Behind This Trend
- Physical-nft-integration
- The integration of digital NFT artworks into physical store displays presents an opportunity for disruption in the retail industry.
- Provenance-display
- Displaying the provenance of NFT artworks alongside their physical display presents a disruptive opportunity for authenticity in the art industry.
- In-store-nft-purchases
- Allowing for in-store purchases of NFT artworks through scannable QR codes presents a disruptive opportunity for the retail industry.
Where This Applies
- Retail
- The integration of digital NFT artworks into physical store displays presents an opportunity for disruption in the retail industry.
- Art
- Displaying the provenance of NFT artworks alongside their physical display presents a disruptive opportunity for authenticity in the art industry.
- Mobile Payments
- Allowing for in-store purchases of NFT artworks through scannable QR codes presents a disruptive opportunity for the mobile payments industry.
