FREAKS Freearchitects Inserts a Passageway into Heliocosm Shop
Katherinev123 — October 20, 2011 — Business
References: freaksfreearchitects & dezeen
FREAKS freearchitects, a French design studio, has revamped the interior of Parisian cosmetics shop, Heliocosm. The interior now has at its center a rectangular timber tunnel that connects the front and back of the store.
Offering contrast to the store's vivid turquoise walls, the tunnel is essentially a long wooden passageway that leads from the front workshop area to a lounge in the back. The tunnel has been cut on one side to create a big window, and inside this large timber box are integrated shelves that provide display space for Heliocosm's products.
With a small budget of 100,000 Euros, the designers at FREAKS freearchitects have definitely done an amazing job for the cosmetics store. If you're curious, Heliocosm is a shop that allows customers to mix their own natural beauty products under the supervision of professional "tutors."
Offering contrast to the store's vivid turquoise walls, the tunnel is essentially a long wooden passageway that leads from the front workshop area to a lounge in the back. The tunnel has been cut on one side to create a big window, and inside this large timber box are integrated shelves that provide display space for Heliocosm's products.
With a small budget of 100,000 Euros, the designers at FREAKS freearchitects have definitely done an amazing job for the cosmetics store. If you're curious, Heliocosm is a shop that allows customers to mix their own natural beauty products under the supervision of professional "tutors."
Trend Themes
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Passageway Interiors — Creating a custom passageway within retail spaces to enhance customer experience and provide a unique design element.
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Integrated Product Display — Incorporating integrated shelves into architectural elements for showcasing and organizing retail products.
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Budget Design Solutions — Achieving impressive interior design results with limited budgets.
Industry Implications
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Retail Design — Exploring innovative ways to transform and optimize retail spaces for enhanced customer engagement.
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Cosmetics — Integrating custom architectural elements into cosmetics stores to create a distinct and immersive shopping experience.
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Beauty Products — Designing retail spaces that highlight and organize beauty products using unique architectural features.
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